The Brief: Create a concept for the branding of a typographically themed restaurant.

Approach: Research into the print process in general, and themed dining.

Development: Analysing printing terminology to aid in the development of the brand.

Final design: Final concepts …

The Brief: Create a design concept for a tram network in the city of Bath.

Approach: Past and current transport network in Bath and around the world.

Development: Creating a legible navigation system insync with the city.

Final design: Transport …

The Brief: Create a digital format of the Taschen magazine, making use of tablet capabilities.

Approach: Current/ future publishing material, tablet technology, Taschen brand guidelines.

Development: Creating a digital version that works in sync with printed publications.

Final design: An …

The Brief: Create an unconventional brand campaign for the Body Shop to reinstate its position as the original pioneer of ethical beauty.

Approach: Existing ethical cosmetics, brand guidelines, final message.

Development: Experimental photography, modeling, target audience.

Final design: An advertising …

The Brief: Poster redesign of the Harry Palmer movie trilogy, Ipcress file, Funeral in Berlin and Billion dollar Brain.

 Approach: The evolution of movie posters through the twentieth century.

Development: Specific styling and design to attract the correct target audience.…

The Brief: Recreate an existing piece of packaging from the Fray Bentos tinned pie range.

Approach: Carry out thorough research into past and current competition within the specific area of the market.

Development: Consider audience, message and the products market …

The Brief: Create a concept for a magazine article sourced from a Type Radio interview with type designer, Catherine Griffiths.

Approach: Using the interview, create a sense of location and use.

Development: Typography experiments, using lighting and photography.

Final design: …

A short two day project called “The significance of numbers”. The brief was to create a visual for a unique set of numbers of your choice, and present them through graphics. Barley corns were the original tool to determine UK …

These are my custom letterpress business cards produced by Blush Publishing. Slowly handing them out, hoping they are making the right impression.…

Here is a quick glimpse at what my new portfolio presentation looks like and how I present my work at interview.…